Affiliate Partners

We run a straightforward affiliate programme built for publishers, streamers, affiliates and marketing partners who reach UK players. We work with a wide range of partners and aim to make referrals simple, compliant and commercially fair. If you promote online bingo and slots to a UK audience, we’d like to hear from you.

Programme purpose

Our affiliate programme exists to grow a stable, long-term supply of new customers while ensuring all activity follows UK regulations and responsible gambling standards. We focus on sustainable partnerships that bring well-informed players to our platform and reward partners for quality traffic rather than short-term tricks.

Partnership benefits

Partners get practical, publisher-friendly support from day one. We offer clear creative assets, mobile-ready landing pages and guidance on campaign set-up so you can start promoting quickly. Dedicated account support helps with campaign optimisation, reporting queries and compliance questions.

We also provide regular performance overviews and constructive feedback so campaigns can be refined over time. Our approach is geared towards steady growth and mutual trust rather than one-off spikes.

Commission structure

Commission terms are competitive and flexible, and designed to reward long-term performance. We tailor arrangements to the partner, traffic quality and the markets you serve. Exact terms are agreed during onboarding and are always set out in the partner contract so there are no surprises.

Tracking and reporting

We maintain transparent tracking through an affiliate portal where partners can view clicks, conversions and payout statements. Regular reports are available to help you assess creative performance and audience engagement. If anything looks unusual, our team will work with you to investigate and resolve it quickly.

Marketing tools and support

Available assets include banners, text links, landing pages and suggested messaging that aligns with UK rules on advertising and responsible play. We support mobile and desktop campaigns and provide plain-language guidance on compliant copy and labelling. For new partners we can suggest tested creatives and campaign ideas to speed up performance.

Long-term cooperation

We prefer partners who plan to develop their traffic over time. That means regular reviews, the ability to adjust terms as campaigns mature and prompt, predictable payments. Our aim is to build fair, transparent relationships where both sides benefit from consistent, compliant player flow.

To discuss partnership options or request an application, contact our affiliate team at [email protected]. We’ll reply with eligibility details and next steps.